Youyou Lai

AP DevHub Council Chair | Innovation & Digital Developing Center Managing Partner

Youyou Lai

30/F Bund Center

222 Yan An Road East




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  • Highly competitive capability to incorporate market demands into asset-enabled services based on 25-year tech consulting experience, a good understanding of enterprise requirements and profound knowledge of asset development.
  • A groundbreaking mindset to cofound from scratch China’s first consulting asset dev group “Product & Solution Center” and China’s first green-dot-level asset-enabled business centre “IDDC” with a creative operating mechanism (organizational structure, Idea to Asset procedure, product Talent Model, capitalization process etc.), and 60+ self-dev assets enabling 15% of Deloitte China NSR in FY22.
  • A pioneering global alignment and big-picture vision from taking various roles as China IDDC leader, AP consulting asset leader, and AP member for Asset Leadership Council/Software Council.
  • SAP (global No.1 enterprise application Software Company)'s working experiences for deep understanding about the linkage of enterprise level software development and consulting/advisory business.

Professional Experience

Leading Partner for SAP Service Line & Deloitte Consulting Eastern / Southern China

  • Prior to Deloitte, worked 12 years in SAP, as SAP VP of consulting business, shaping strategies & roadmap to its today’s position in consulting market.
  • Built SAP practice from 40 to 300+ consultants in 5 years and grew revenue from 40M to 250M HKD with innovative SAP solutions and full-range service model.
  • Expanded China’s consulting market shares and set up Shenzhen consulting office.

Leading Partner for Product & Solution Center (PSC) – China’s first consulting asset development team

  • Built up PSC team in 2017 and drove transformation from traditional professional consulting to asset-enabled services with conceptual evolvement and resource integration.
  • Created a comprehensive management mechanism including KPI methods, asset incubation, development and maintenance process, and product Talent Model 1.0.

Leading Partner for IDDC -- China’s first asset development centre across 5 BU

  • Cofounded IDDC from square one in 2018 based on management experience from PSC to drive asset-enabled service transition at green dot level across 5 functions in China firm.
  • Upgraded management policies such as ECS transformation and Talent Model 2.0 for higher operational efficiency and better market competiveness.
  • Produced 60+ consulting assets that generated 15% NSR in FY2022.

IDDC is the first APAC organization that passes Devhub Readiness Assessment for DTTL Devhub Certification and undergoing Initial Certification. 

AP Consulting Asset Leader & AP Consulting Member for ALC/Software Council 

  • Led AP Consulting asset community consisting of 7 geos to strengthen interregional synergy and collaboration to fulfil shared asset strategies and NSR% goals –30% by FY2025.
  • Built up regular communication channels for cooperation with AP and Global communities (sector leaders, Strategy & Innovation team, etc.) to improve AP asset influence and enablement cross borders.
  • Shaped high-level asset policies and oversee software-enabled services of the next generations.



China IDDC

  • Digital Enterprise Service Provider of the Year Award by China Digitalization Conference (2021)
  • Certified Capability Maturity Model Integration Level 3 (CMMI, 2020)
  • Certified ISO 22301 Business continuity certification (2020)
  • Certified ISO27001 Information security management system certification (2020)

China IDDC Assets

  • SAP Excellent Operation Partner Award (Asset LAP, 2021)
  • Gold Award for Excellent User Experience in SAP Success Factors Partner Innovation Application Contest (Asset DHR, 2020)
  • Global Service Practice Case Award at China International Fair for Trade (Asset Smart GTS 2020); SAP Industrial Internet Innovation Solution Certificate (Asset Smart GTS, 2019)