A crisis of confidence
Crisis is a matter of when, not if
Which companies have a clear view of crisis and which ones are ready to handle it? More than 300 board members share views from around the globe.
To assess the state of crisis readiness in large organizations, Forbes Insights, on behalf of Deloitte Touche Tohmatsu Limited, conducted a survey of more than 300 board members from companies representing every major industry and geographic region. The survey, conducted in the fourth quarter of 2015, targeted companies with annual revenues that ranged from US$500 million to more than US$20 billion (or the equivalent).
The survey defined a crisis this way— “Crises result from a single devastating event or a combination of escalating events and present a severe threat to an organization’s strategic objectives, reputation and viability."