Media & Telecommunications (TMT) Predictions 2021

• India to witness a boom in digital reality as immersive technologies gain popularity.
• Deloitte predicts acceleration in the adoption of cloud, associated exponential technologies and business applications, fiberisation of sites, telemedicine tools, expansion of the data centre market, and online/the e-gaming industry in India.

New Delhi, 19 January 2021 — Technology is the biggest differentiator for businesses amidst this global pandemic. The change in business strategy and consumer preference has resulted in unprecedented growth in the integration of immersive technology for smoother operations. Deloitte Touche Tohmatsu India LLP (DTTILLP) has captured this shift in preference/demand in its annual TMT Predictions 2021 report (released today).

The report captures the intersection of the edge computing market, adoption of IoT, AI, AR/VR, rise in mobility and application services, and digital transformation of enterprises. It also throws light on how these new trends are impacting businesses and consumers across the globe and in India. Elaborating on the pandemic’s economic and societal effects, the report brings to notice a range of enterprise and consumer technologies—from 5G to cloud to virtual reality—that are expected to offer diverse opportunities to the business ecosystem across India.

Commenting on the transformation brought in by COVID-19, P N Sudarshan, Partner and TMT Leader, DTTILLP said, “We have seen widespread acceleration in adoption of digital and virtual business models (from a customer lens) and operating models (from an organisational lens). We predict these trends to continue in 2021 and see India’s TMT story emerge as a credible proposition in the region.”
 

Notes to the editor (for reference purposes only)

This press release has been issued by Deloitte Touche Tohmatsu India LLP

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