Article
ConnectedConsumer
One ConnectedConsumer platform to easily interact with customers at every touchpoint of their journey by combining capabilities such as next best experience, voice, connected store, loyalty and social CRM (WeChat, Instagram etc.).
| Tech leveraged | • Marketing • Commerce • Analytics • Automation • IoT |
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| Use case(s) | Showcase for engaging consumers and shoppers to create immersive digital experiences in store. Deloitte has created a set of accelerators around in-store digitisation, customer engagement and e-commerce. |
| Benefit(s) | • Confidence in purchase decisions • All-in-One shop • Quicker deal conversion • Cutting-edge technology • Drive loyalty • In-depth insights |
| Point of contact(s) |
Chivukula, Keerti Kiran |
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