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Marketing & Media Assurance
Understand the new challenges. Drive transformation and digital innovation.
Advertising brands are embracing digital transformation and innovation to connect with global audiences. It is important to understand the new challenges in the media-buying ecosystem in order to address changes in advertising agency contracts, analyze contract compliance, track media spend, and measure ROI across channels, including traditional broadcast, radio, print, social and digital media.
Transparency in media buying and client-agency relationships is becoming increasingly more important with the ever-growing array of media platforms – from sponsored posts on social media channels to pre-roll video ads on websites – giving brands more ways than ever to reach consumers and business audiences. Deloitte offers a full suite of end-to-end Assurance services for advertisers, intermediaries as well as media owners – leveraging our in-depth experience and capabilities around the globe in response to growing Media & Advertising needs.