Deloitte Southeast Asia strengthens Digital Marketing Services in the region

SINGAPORE, 17 February 2022 – Deloitte Southeast Asia announced today the expansion of its Deloitte Digital practice with two boutique creative agencies – Pixel People and The Union – joining its ranks. The teams will bring along capabilities in growth marketing and Adobe suite of services. This move is in response to increased digital marketing demand from clients, fuelled by the rise in digital usage among consumers.

Based in Malaysia and Singapore, the additional personnel will augment Deloitte Digital’s capabilities to offer a deeper and broader range of services to help organisations grow and scale their digital marketing strategies, driving sustainable growth through human-centered experiences.

Deloitte Southeast Asia Consulting Regional Managing Director, Eugene HO said: “I am excited to welcome our new colleagues to Deloitte. With them as part of the team, we will be able to further enhance Deloitte Digital’s offerings and strengthen our position as a leading Adobe consultancy in the region. Their deep expertise and credentials are synergistic with our service offerings, allowing us to drive growth and elevate the customer experience for our clients with data-driven creativity and technology-driven marketing.”

Advertising, Marketing and Commerce Offering Leader for Deloitte Digital in Southeast Asia, Irwin LIM said: “Deloitte Digital has always been at the forefront of delivering growth through experiences and technology. The experience of our new colleagues will complement and enhance our existing industry-leading capabilities, which include implementing and activating customer experience (CX) technologies to drive successful outcomes for our clients.”

Former co-founders of Pixel People, Fern Yit LIM and Nev SIMMS said: “Having worked with Deloitte Digital on past projects, we appreciate the common values and commitment that we share in helping our people and clients succeed. Hence, it was a natural progression for us to become part of Deloitte. We are confident that the combination of our people and our focus on using data to transform our clients’ businesses, and drive their performance marketing will deliver a winning value proposition.”

Former co-founder of The Union, Hui Jun CHUA said: “Deloitte Digital is undoubtedly an integrated experience consultancy that integrates creativity with technology to reimagine brands and customer experiences. I look forward to being part of a team that produces award-winning creative work and contributing to Deloitte’s growth across Southeast Asia in the Marketing and Commerce space – transforming digital journeys and making an impact for our clients.”

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