Perspectives
Global Powers of Luxury Goods
Engaging the future luxury consumer
The world’s 100 largest luxury goods companies generated sales of US$212 billion in FY2015, as consumers in emerging markets continue to drive luxury market growth.
Deloitte Touche Tohmatsu Limited (DTTL) is pleased to present the 2nd annual Global Powers of Luxury Goods. This report identifies the 100 largest luxury goods companies around the world based on publicly available data for the fiscal year 2013 (encompassing companies’ fiscal years ended through June 2014). The report also provides an outlook on the global economy; an analysis of market capitalization in the luxury goods industry; a look at merger & acquisition activity in the industry; and a discussion on engaging the future luxury consumer. The ever-sophisticated luxury consumer is increasingly digitally-savvy, time-sensitive, and socially aware. To engage such a consumer the luxury industry has three significant challenges:
The first is technology: 2015 so far has very much been a “smart” year in the luxury sector, and the sector needs to continue to forge a strong relationship with an ever-increasing array of technologies.
Second, the rapidly evolving consumer profile makes it critical for companies to understand the changing desires, buying behaviors and channels of luxury consumers. Underpinning both of these factors is the luxury brand’s commitment to its history, provenance, and community.
Third, supporting a shared history by giving back to the community can strengthen brand equity and create long-term strategic and financial reward for the business.