Perspectives

Episode #12: Trust in the Pharma Industry

Life Sciences Connect

In our twelfth episode of the Life Science Connect podcast series, we explore the public perception of trust in the pharma industry. We discuss the results from the research report Overcoming biopharma’s trust deficit: Why people mistrust the biopharma industry, as well as how COVID-19 has affected these perceptions and how the industry might improve diversity of clinical trials by improving trust.

Welcome to “Life Sciences Connect”, Deloitte’s Podcast on the Life Sciences industry. This series features conversations with leaders from across the Healthcare ecosystem sharing their insights on the critical issues facing the industry today.

In January 2021, Deloitte’s US and UK Centres for Health Solutions conducted consumer research in the US, UK, India and South Africa seeking to answer crucial questions around consumer trust in pharma, culminating in our research report Overcoming biopharma’s trust deficit: Why people mistrust the biopharma industry – and what to do about it. In today’s conversation, we are discussing how trust impacts biopharma and how companies can build and maintain consumer trust.

Speakers

Karen Taylor
Research Director, UK Centre for Health Solutions
Deloitte

Karen is the Research Director of the Centre for Health Solutions. She supports the Healthcare and Life Sciences practice by driving independent and objective business research and analysis into key industry challenges and associated solutions; generating evidence based insights and points of view on issues from pharmaceuticals and technology innovation to healthcare management and reform.

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Hanno Ronte
Partner, Monitor Deloitte
Deloitte UK

Hanno is a partner at Monitor Deloitte, our strategy consultancy business. He has more than 20 years of consulting experience primarily in the healthcare and life sciences sector.

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Find out more

If you are interested in any of the topics discussed during this episode, please find useful links below:

Life Sciences Connect

To see the full collections of episodes so far, please visit the Life Sciences Connect podcast library.

 
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