2023 January Transfer Window: Spending update from Deloitte’s Sports Business Group

• As of 1500hrs on Tuesday 24th January 2023, Premier League gross spend in the 2023 winter transfer window was £440m, according to analysis from Deloitte’s Sports Business Group.
• With a week still to go until deadline day, Premier League clubs have already surpassed the 2018 winter window (£430m) as the highest in history in terms of gross spend.
• Premier League gross spend for the 2022/23 season currently totals £2.4bn, with a record-breaking summer window (£1.9bn, 34% higher than the £1.4bn in 2017) now followed by the highest-ever winter window.
• One week before the 2022 winter window closed, Premier League clubs’ gross spend was £105m and ultimately reached £295m by the end of deadline day.

Calum Ross, assistant director in Deloitte’s Sports Business Group, commented:

“With a full week to go until the deadline, January 2023 has already surpassed the record spent during any previous winter window as Premier League clubs look to reinforce their squads ahead of a crucial second half of the season.

“The 2022/23 season has seen clubs invest heavily in their squads, and to date this season Premier League clubs have spent more than £2.4 billion on player transfers. New ownership and an availability of financial resources to pay significant sums to maximise performance continue to be key contributors towards record spending levels.

“While this level of spending illustrates Premier League clubs’ recovery post-pandemic, the importance of long-term financial planning and focus on financial sustainability should continue to be a priority.”

-Ends-

Notes to Editors

Full analysis of the January transfer window will be published by Deloitte’s Sports Business Group on the morning of 1 February 2023*

Deloitte’s analysis of the 2022 January transfer window can be viewed here, and analysis of the 2022 summer window can be viewed here.

About the Sports Business Group at Deloitte

Deloitte is a leading advisor to the sports business market.

We equip our clients with knowledge and insight that will resolve challenges, grasp opportunities and deliver transformational change. 

Drawing on Deloitte's global network of expertise and capabilities, we work with some of the world’s largest sports organisations, governments and investors.  

Our global sport capability hubs lead industry innovation in areas such as: data and analytics; digital services; major event capabilities; sports and transformation advisory, M&A advisory and transaction support; cyber security, risk management and ESG; tax and legal.  

Find out more here.

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