Powering consumption growth - India's home and household market

The home and household market is experiencing growth, shifting towards premium and branded products. This shift is driven by consumer centricity social media and companies using technology to target and serve their audience.

This report captures the home and household market growth drivers across key categories and serves as a valuable resource for the industry players to gain insights into new opportunities and shape their future strategies.

The proliferation of products and services is reshaping consumer preferences, driving innovation and premiumisation in the sector. As technological advancements and new product innovations continue to emerge, India’s home and household sector is well-positioned for sustainable growth in the coming years, transforming homes across the country