Jeroen Smeets

Jeroen is a member of Deloitte's customer strategy team with over 10 years of experience in pricing and revenue management. He co-created PriceCypher, a dynamic pricing tool listed by Gartner, and has helped clients across logistics, energy, financial services, and the chemical industry. His work focuses on blending quantitative data with strategic pricing to enhance decision-making and profitability. Jeroen's collaborative approach has significantly contributed to B2B and B2C pricing projects. He remains at the forefront of pricing strategy, committed to delivering practical and impactful client solutions.