Naima van Esch

I am a senior UX designer with a passion for AI. I coach clients and staff in design thinking.

I lead the end-to-end process, from shaping roadmaps with product-owners, to synthesize user research for personas, journeys, to prototype, iterate, validate, and write requirements for development and launch digital solutions that people love to use. | Fun fact: I have a passion for AI and I like writing about my design experiences on medium.