Turning the page
Education and publishing brand Pearson’s Save for Shares plan had low uptake, despite being a no-risk no-brainer for employees worldwide.
To refresh interest in the plan, we created a lively interactive brochure spelling out the plan’s benefits and translated it into eight languages. Jargon-free copywriting, informative illustrations, and useful interactivity including a savings calculator helped to make the complex clear - take a peek inside.
In their good books
After the comms launched, 11% more eligible employees in the UK signed up to the plan, increasing participation to 29% of eligible employees. Not bad for a brochure.
“Working together was everything I hoped for - the team have great energy”
Caroline Dillon
Account Manager at Stitch
More Stitch stories
Making a real impact for our clients and their people
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Jane Darlington
Stitch Lead
Charlotte Cooper
Communications Director
Harriet Shewring
Business Development Executive
