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Master protocols

by Neil Lesser, Bushra Naaz
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    17 September 2018

    Master protocols Shifting the drug development paradigm

    17 September 2018
    • Neil Lesser United States
    • Bushra Naaz United States
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    • Executive summary
    • Understanding master protocols: A collaborative approach to R&D
    • Master protocols are typically suited to complex and rare diseases
    • Benefits and tradeoffs of master protocols for biopharma companies
    • Potential cost and cycle time savings from collaborative trials
    • Estimate of shorter cycle time from collaborative clinical trials
    • Considerations when deciding to participate in master protocols
    • Implications for stakeholders

    Master protocols, a collaborative approach to drug development, could help biopharma companies derisk research programs, improve the quality of evidence, and enhance R&D productivity by cutting down research cost and time.

    Executive summary

    Master protocols could help address scientific, operational, and competitive challenges in the existing drug development model. These adaptive, collaborative clinical studies allow for the simultaneous evaluation of more than one drug for individuals with specific diseases or disease subtypes within the same structure.

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    The Deloitte Center for Health Solutions (DCHS) interviewed 12 individuals who participate in master protocols from academia, nonprofits, and biopharma to better understand the benefits and tradeoffs for pharma companies participating in master protocols. Our analysis confirms that biopharma companies can derisk research and development (R&D) programs, improve the quality of evidence, and enhance R&D productivity by participating in master protocols. In fact, the potential cost and cycle time impact on a phase 2 oncology trial could be:

    • Cost reduction of 12–15 percent (from about US$11 million to about US$9.5 million); and
    • Study time reduction of 13–18 percent (about 15–21 weeks), helping accelerate successful products to market.

    Understanding master protocols: A collaborative approach to R&D

    Biopharma companies are facing an increasing number of challenges in drug development. Over time, developing new drugs has become complex, risky, and expensive. Specifically, the current model—testing one drug, on one target at a time, in one trial—often results in a long, sequential cycle of drug development, millions of dollars in sunk costs, and delays in getting the most effective treatments to patients. This can be especially true in disease areas like immuno-oncology, where the science is complex, the unmet need is high, and pipelines are crowded. In these areas, where biopharma companies sponsor a multitude of individual, sequential trials, competing trials could make the recruitment of patients difficult. Patients, too, struggle to navigate the complex trial landscape to find the optimum trial.

    Master protocols could help alleviate some of these challenges. These adaptive, collaborative clinical studies that allow for the simultaneous evaluation of multiple treatments for individuals with specific diseases or disease subtypes within the same trial structure,1 are devised to efficiently answer multiple questions in less time.2 Common types of master protocols are platform, basket, and umbrella trials (see table 1).

    Master protocols could reduce the need for redundant clinical trials, enable multiple companies to share infrastructure (including analytical capabilities and costs), and test clinical hypotheses in parallel. They tend to be suited for complex or rare disease areas and can either expedite drugs to market or the decision to terminate unsuccessful programs. Master protocols can offer a patient-centric approach by screening patients just once and enrolling them in an optimum treatment arm.

    Types of master protocols

    Master protocols have historically been driven by the National Institutes of Health (NIH), nonprofits, and academics. In fact, the NIH helped lay the foundation for innovative master protocols in the early 1990s. For example, the National Heart, Lung, and Blood Institute sponsored the Asthma Clinical Research network, which used a centralized governance and infrastructure to follow the master protocol approach. Similar models took on schizophrenia as part of Clinical Antipsychotic Trials of Intervention Effectiveness (CATIE).13

    Private sector models have since emerged. An example, the I-SPY trial, originated in 1998 when two physician researchers at University of California, San Francisco (UCSF) who saw the need for a more precision-medicine approach to breast cancer (see table 1 for more details on I-SPY 2, currently ongoing).14 I-SPY established the master investigational new drug application (IND), allowing for new drugs to easily enter an established master protocol. Building off these learnings, in 2014, the nonprofit group Friends of Cancer Research launched the LungMAP trial which is testing targeted therapies in advanced forms of lung cancer. Friends of Cancer Research worked in collaboration with the Food and Drug Administration (FDA), National Cancer Institute (NCI), National Institutes of Health (NIH), and industry partners to develop the clinical trial design.15

    Master protocols are typically suited to complex and rare diseases

    Master protocols may not be appropriate for all types of compounds or disease areas. They are most likely to be of value in complex and rare diseases, where the benefits of bringing stakeholders together to understand the biology of the disease outweigh the challenges of putting together the effort. To date, these trials have been popular in oncology, with a focus on evaluating genetic subtypes of diseases. Examples include I-SPY 1 and 2, BATTLE, and LungMAP.

    Next to oncology, trials have focused on the conditions of the central nervous system (CNS), primarily Alzheimer’s disease. But adoption has been more limited in the CNS because the genetic understanding is often not as advanced as in certain oncology areas. However, collaborators can come together to help identify and validate biomarkers for this poorly understood disease, especially for subpopulations.

    Beyond oncology and CNS, master protocols can be of value in disease areas where the science is not well understood, where researchers need to identify and target therapies to subpopulations, or for rare diseases where patients are difficult to recruit.

    Understanding the benefits and tradeoffs of master protocols for biopharma companies

    Our research shows that master protocols bring multiple benefits to drug manufacturers (see figure 1).

    Benefits of master protocols

    • Ability to quickly test hypotheses, answer scientific questions, and fail fast. Master protocols can allow pharma companies to test a hypothesis, particularly in disease areas with high unmet needs, where finding the right patient subpopulation or validating a biomarker is challenging.
    • Evaluation and comparison of treatment combinations or competing drugs. Traditional clinical structures test one combination at a time, which may not always be the best way to assess what combinations work best for patients. Master protocols allow researchers to experiment with a variety of drug combinations, which can help companies better predict which combinations may fail faster than through traditional trials.
    • Faster time to activation. Master protocols can offer biopharma companies the flexibility to plug into existing well-established infrastructure and patient cohorts. With this ready infrastructure, stakeholders can gain efficiency in cycle times. Adaptive settings can also allow for interim monitoring of success or failure.
    • Risk- and cost-sharing. The different stakeholders involved in collaborative trials share the costs related to these trials. Master protocols with multiple arms can thus enable more efficient and cost-effective trials.
    • Access to the latest and best thinking for complex disease areas. Master protocols are increasingly employed for complex diseases, such as cancer and Alzheimer’s, and other rare indications. Successful collaborative groups that initiate these trials typically seek to bring together the leading research and clinical experts together to establish these protocols.
    • Generation of real-world evidence. The long-term observational data that the trials create can act as a continuous learning system. Potential benefits include generating evidence that a select therapy is as effective as or more effective than others being developed, and supporting the value proposition of a therapy, which can be helpful in reimbursement discussions.

    The benefits of master protocols extend beyond biopharma

    Our interviews with academics and nonprofits highlighted many benefits of master protocols for patients and for each collaborator participating in master protocols.

    • Benefits for patients. Patients can gain timely access to multiple targeted therapy trials, with an increased chance of being enrolled in an active treatment arm. In a master protocol, they go through the screening process only once; then the trial automatically randomizes them into the most appropriate treatment arm.
    • Benefits for academicians. Master protocols allow academics to collaborate with other investigators. This can enable them to collect observational data, create natural history cohorts, and test clinical hypotheses.
    • Benefits for patient advocacy groups. Master protocols can enable patient advocacy groups to expedite access to new clinical trials and treatments for the patients they represent.

    Potential cost and cycle time savings from collaborative trials

    Cost-savings assumptions

    To estimate the potential cost and cycle time savings companies might realize from participating in master protocols (table 2), we put forward a scenario to our interviewees, asking them for their input on potential savings. We then applied these estimates from interviewees to industry benchmarks for the expected cost and cycle time of a phase 2 oncology clinical trial.

    Our analysis suggests that companies can potentially save 12–15 percent of the cost (US$1.3M–1.6M) and 13–18 percent of study duration (15–21 weeks) by participating in a phase 2 oncology master protocol (figure 2).

    Our research suggests that master protocols could reduce the following typical trial costs by reducing redundancies and leveraging shared infrastructure, including:

    • Startup and site recruitment;
    • Site monitoring and site data verification;
    • Infrastructure, overhead, and administrative costs; and
    • Control arms.

    Illustrative impact of cost and cycle time savings realized from participating in a phase 2 oncology master protocol

    Estimate of shorter cycle time from collaborative clinical trials

    Based on industry benchmarks and our interviews, we estimated how master protocols could shorten cycle time for a phase 2 oncology trial. Interviewees told us that the primary source of cycle time savings are faster site initiation and patient recruitment.

    Based on our calculations, a 10–15 percent reduction in patient recruitment time (First Subject Initiated to Last Subject Randomized) and a 25–30 percent reduction in site startup time (First Protocol Approved to First Subject Initiated) would result in an aggregate cycle time savings of 13–18 percent, or 15–21 weeks (table 4).17 This cycle time reduction could help lower trial costs and bring the drug to market faster.

    A major benefit of master protocols is the potential to answer scientific questions faster, which could result in significant time savings. Instead of pursuing a one-drug, one-purpose approach, master protocols could allow for the seamless adaptation and testing of drugs for multiple purposes, patient populations, or in combination. Answering scientific questions more quickly could enable companies to terminate unsuccessful programs or advance promising therapies to market. We have not tried to estimate this cycle time benefit but it is likely to be much more significant than the aspects we did model.

    The cost impact of terminating programs earlier, reducing the cost of failure, could also be significant. Further, the revenue impact of accelerating products to market with differentiated value propositions could add to the business case for pursuing a master protocol approach, beyond the cycle time and cost impacts described here.

    What should companies consider when deciding to participate in master protocols?

    Master protocols can bring multiple benefits, but many biopharma companies are just beginning to explore these models. While some interviewees were hesitant about working in a new, collaborative environment with a nontraditional regulatory pathway, biopharma companies can identify and mitigate potential risks early by considering the following factors:

    • Governance model. Participating companies should be mindful of the level of control they will be given in the trial setup. Typically, the collaborative is responsible for the study design, and while pharma companies can provide input, academics and investigators usually make the final call. Pharma companies should consider whether or not they will have voting rights around key elements of study design. It is also critical to clarify what elements of IP coming out of the trial will be owned by the pharma company versus the collaborative.
    • Stakeholder incentives. While academics and biopharma companies can both benefit from participating in master protocols, they can be motivated by different objectives. For example, academics are often looking to advance science and publish findings. Biopharma companies are typically motivated to get drugs through the highly regulated drug development process as quickly as possible. If academic investigators do not share this same sense of urgency, it could lead to program delays. Success or failure of the trial often depends on the collaborating partners. This makes it imperative for stakeholders funding the trial to define the expected contributions from each partner.
    • Operational factors. It is critical to understand the time it might take to set up the master protocol and to establish an investigator network. Companies that are already well established in the disease area in question might be able to tap into existing investigator networks and set up a trial faster. Companies should also consider the stage of development of the compound and whether the master protocol is registration grade (meets regulatory standards for inclusion in a new drug application).
    • Regulatory factors. Many companies have expressed concerns about diverging from traditional regulatory pathways, but regulators have signaled strong support for these trials (see sidebar) and the FDA is welcoming dialogue with companies that want to pursue these models. Companies should involve regulatory agencies early so that they can review the master protocol or the trial design up front and avoid bottlenecks at a later stage when cohorts or treatments are being modified in late phases of the trial.18
    • Scientific. It is important to consider how the evidence is being recorded, managed, and analyzed. The statistical approach should ideally be in line with the latest approaches and data science. In addition, it’s important to ensure that the latest standard of care is being employed in the trial.

    The FDA is supporting master protocols

    Scott Gottlieb, MD, the commissioner of the FDA, has spoken about master protocols as one way to address the high and rising expense of developing a new drug. Gottlieb sees advancing the use of master protocols as a strategy to enable more coordination within the same trial structure to evaluate treatments in more than one subtype of a disease or type of patient.19 In an editorial coauthored for the New England Journal of Medicine in July 2017, Janet Woodcock and Lisa LaVange of the FDA stated that as the targets for new drugs become more precise, coordinated research efforts such as master protocols are the way forward.20

    The biopharma industry relies on the FDA’s robust and continually adaptive regulatory and guidance process. Many of our interviewees said that the FDA has struck the right balance in moving forward novel types of trials such as master protocols by providing the appropriate level of guidance at the right time. Companies that want to move forward with master protocols should consider early dialogue with the FDA and other regulatory agencies to discuss how best to support study objectives.

    Implications for stakeholders

    Given the need to make the drug development process more patient-centric and reduce the cost and complexity of drug development, stakeholders should continue to work through the challenges and pursue innovative collaborative trials. Because there are multiple stakeholders participating in these trials, collaborative groups should consider how to strike the right balance in research priorities and incentives for all the participating entities.

    We found that nonprofits and patient advocacy groups are likely best positioned to create these collaborative groups; however, they have the fewest resources. These groups often approach the trials by gathering all the existing knowledge on a disease area and involving the right stakeholders in the study. Working on behalf of patients, they are often motivated to collect and share information.

    Biopharma companies, with much deeper R&D budgets, should strongly consider contributing to these important initiatives, and they should be given the appropriate level of influence over study design. While companies may need to explore new territory, our scenario analysis suggests it could be the right time to consider collaborative approaches. Collaborating could result in not only significant synergies and savings for the industry, but could also advance promising personalized therapies to market.

    Authors

    Neil Lesser is a principal with Deloitte Consulting LLP in the Life Sciences Strategy practice and a leader in the Research and Development Strategy practice. He is based in Philadelphia, PA.

    Bushra Naaz is a manager with the Deloitte Center for Health Solutions. She is based in Mumbai.

    Acknowledgments

    Project team

    Sonal Shah managed the research design, execution, and interpretation and writing of study results. Casey Korba led interviews and provided editorial and writing support. Kiran Vipparthi developed the quantitative analysis and wrote sections of the report.

     

    The team would like to especially thank Margaret Anderson for her expertise and help engaging thought leaders for this research. We would also like to thank Dawn Anderson, Asif Dhar, Dan Ressler, Oliver Steck, Colin Terry, and Andy Bolt for contributing their expertise, support, and guidance.

     

    The authors would also like to thank Junko Kaji, Ramani Moses, Lauren Wallace, Lynn Sherry, and the many others who contributed their ideas and insights to this project.

     

    Cover image by: José Luis Merino

    Endnotes
      1. Janet Woodcock and Lisa M. LaVange, “Master protocols to study multiple therapies, multiple diseases, or both,” The New England Journal of Medicine 377 (2017): pp. 62–70, DOI: 10.1056/NEJMra1510062. View in article

      2. Bradley Smith et al., “Master protocols in oncology: A review of the landscape,” Applied Clinical Trials, May 9, 2018. View in article

      3. Woodcock and LaVange, “Master protocols to study multiple therapies, multiple diseases, or both.” View in article

      4. Randall J. Bateman et al., “The DIAN-TU next generation Alzheimer's prevention trial: Adaptive design and disease progression model,” The Journal of the Alzheimer’s Association 13, no. 1 (2017): pp. 8–9, DOI: https://doi.org/10.1016/j.jalz.2016.07.005. View in article

      5. ClinicalTrials.gov, “Dominantly inherited Alzheimer network trial: An opportunity to prevent dementia,” January 3, 2013. View in article

      6. Woodcock and LaVange, “Master protocols to study multiple therapies, multiple diseases, or both.” View in article

      7. Ibid. View in article

      8. Michael C. Heinrich et al. “Phase II, open-label study evaluating the activity of imatinib in treating life-threatening malignancies known to be associated with imatinib-sensitive tyrosine kinases,” Clinical Cancer Research 14, no. 9 (2008): DOI: 10.1158/1078-0432.CCR-07-4575. View in article

      9. Ibid. View in article

      10. Woodcock and LaVange, “Master protocols to study multiple therapies, multiple diseases, or both.” View in article

      11. Business Wire, “New data from phase 2 I-SPY 2 trial shows improved outcomes with combination of Merck’s KEYTRUDA® (pembrolizumab) plus standard neoadjuvant therapy in patients with high-risk breast cancer,” June 5, 2017. View in article

      12. Woodcock and LaVange, “Master protocols to study multiple therapies, multiple diseases, or both.” View in article

      13. Ibid. View in article

      14. Sonya Das and Andrew W. Lo, “Re-inventing drug development: A case study of the I-SPY 2 breast cancerclinical trials program,” Contemporary Clinical Trials 62 (2017): pp. 167–74. View in article

      15. Friends of Cancer Research, “Lung-MAP—The lung cancer master protocol,” accessed August 23, 2018. View in article

      16. Clinical Trial Costs: An Examination of Costs by Phase and Therapeutic Area and the Key Contributing Factors, Eastern Research Group, 2014, p, 240, accessed August 03, 2018. View in article

      17. Deloitte analysis of industry benchmarks: Various Enrollment Benchmarks from StudyOptimizer: Clinical Study-Related Performance Metrics, IMS Health, 2013, p. 315, accessed August 03, 2018. View in article

      18. L. A. Renfro and D. J. Sargent, “Statistical controversies in clinical research: basket trials, umbrella trials, and other master protocols: a review and examples,” Annals of Oncology 28, no. 1 (2017): pp. 34–43. View in article

      19. US Food and Drug Administration, “Dr. Gottlieb's speech to the Regulatory Affairs Professionals Society (RAPS) 2017 Regulatory Conference,” September 11, 2017. View in article

      20. Woodcock and LaVange, “Master protocols to study multiple therapies, multiple diseases, or both.” View in article

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    Neil Lesser

    Neil Lesser

    Principal | Deloitte Consulting LLP

    Neil Lesser is a principal with Deloitte Consulting LLP in the Life Sciences Strategy practice and a leader in the Research and Development Strategy practice. He joined Deloitte in 1998 and works with life sciences executives to create and implement strategies that drive productivity, efficiency, and value. He leads strategy, operating model design, productivity improvement, and large transformation initiatives within R&D and regulatory affairs. Neil is a frequent writer and speaker on R&D productivity.

    • nlesser@deloitte.com
    • +1 215 446 4364
    Bushra Naaz

    Bushra Naaz

    Manager | Deloitte Center for Health Solutions

    Bushra Naaz is a manager with the Deloitte Center for Health Solutions. She holds 11 years of experience in consulting, strategy, and business research in the life sciences and health care industries. At Deloitte, her research focuses on perspectives that allow clients to anticipate, prepare for, and respond to what’s coming next. Bushra holds a postgraduate business management diploma in international business from the Symbiosis Institute of Management Studies, Pune, and a bachelor’s degree in science from Ambedkar University, Agra.

    • bnaaz@deloitte.com
    • +1 678 299 8638

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