Sustainability in your organisation

The Future of Sales Series

This article is part of the Sales Transformation Future of Sales Series, the central theme of the second article is sustainability and its impact on your organisation. At Deloitte, we notice a change in responsibility with regards to sustainability. Customers are not solely relying on sustainable entrepreneurs anymore, all organisations are expected to contribute towards sustainability. This shift in ownership can impact your organisation’s talent attraction, direct- and indirect sales.

Future of Sales series

In this article, we will not only explain how an organisation’s sustainability strategy can affect its sales, employees, its perceived value and position in the industry but we will also clarify how you can act on this strategy and where to begin. 

The shift in responsibility for sustainability

The need for a transition towards sustainability is already long-established, we are now getting closer to the due date of the UN Sustainable Development Goals than the date they were created. However, the obligation to report on emissions and carbon footprint is perhaps less known. The current EU legislation of the Non-Financial Reporting Directive (NFRD) and the increasing legislation of the Corporate Sustainability Reporting Directive (CSRD) require due diligence on anorganisation’s environmental efforts and sustainability information throughout their supply chain.  

The first step towards your sustainability ambitions

The analysis of the current situation is essential for determining the gap between today’s measurements and your set targets. The challenge within this stage is to be thorough as organisations often forget to consider the full scope of emissions throughout the value-chain of their provided products or services. Without considering the full scope, statements regarding sustainability targets like being Net-Zero could be incorrect and harmful to the organisation.

The full scope of emissions includes all up- and downstream activities of the value chain which also includes the emissions of your suppliers and the end-of-life treatment of sold products.

The next step is to see if it is possible to automate continuous measurements of the data and visualize this incoming data in a dashboard.

The reporting possibilities

There are a variety of platforms that can help your organisation with measuring and reporting your emissions with every platform having its own pro’s and cons. According to Forrester, the Sustainability Management Software with the strongest strategy and current offering is the Net-Zero Cloud solution from Salesforce. The solution offers:

  • Accessible and simple approach to get started
  • Carbon Accounting on a Trusted Platform from scope 1-3, with all your data securely in the cloud
  • Actionable Insights
  • Net Zero Marketplace
  • Empowered Stakeholders

In brief, the Net-Zero Cloud Solution of Salesforce offers a trustworthy and scalable platform for organisations aiming to start reporting or creating an sustainability ecosystem within their industry. However, it can also be used as a standalone solution.

Deloitte as your partner in sustainability

At Deloitte we believe it is important to practice what you preach that is why Deloitte invests 1 billion dollars in our global sustainability and climate practice. Even though, it is important to strategically align with your partners, it is equally important to deliver impact. Deloitte can deliver this impact as a one-stop-shop when it comes to strategy, technology, and audit. so you can focus on what matters most — your core business.

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