New Trends in Customer Strategies in the Small Investment Real Estate Market

Recreating the Customer Experience Using the Latest in Digital Marketing

The small investment real estate market is expanding against the background of a mounting momentum for asset formation, growing needs for inheritance tax measures, legal developments to promote real estate liquidity, and technological advancements like STOs. These developments represent business opportunities for real estate companies. This report clarifies the challenges to achieving success in the real estate small investment business and examines how digital marketing should be used to restructure the customer experience.


  • Expanding small investment real estate market
  • Real estate sales strategies under pressure to change
  • The real estate industry’s next move
  • Issues and measures for success in the small investment real estate business
  • Approach to considering small investment real estate marketing
  • Building a platform for customer interactions
  • Inquiries, Authors

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