Professionalising The Ocean Cleanup has been saved
Professionalising The Ocean Cleanup
The Ocean Cleanup designs and develops advanced technologies to rid the world's oceans and rivers of plastic. Deloitte supports The Ocean Cleanup with our full breadth and depth of services
Since 2017, Deloitte is supporting The Ocean Cleanup, across functions, to further professionalize their organization and operations. So far, around 20 projects have been executed by 131 Deloitte colleagues, who spent almost 8,400 hours worldwide to support The Ocean Cleanup - from which 7,600 hours in the Netherlands, provided by the Deloitte Impact Foundation.
The partnership between Deloitte and The Ocean Cleanup was set up in 2017, primarily for 3 year. We are now proud to announce that this partnership has been extended!
In the past years, Deloitte was present during the launch of Wilson (System 001) and the successor, System 001/B, we were there during the reveal of the Interceptor and the economic assessment of the price tag of plastic pollution. Deloitte colleagues who participated in these projects share their experiences for The Ocean Cleanup in blogs and articles on various topics. Read them below.
1. Launching the Interceptor
Steffen Wijdemans and Niels Stol talk about their project for The Ocean Cleanup’s Interceptor campaign. They created an event management solution including the digital marketing journey and QR ticket scanning and even joined the launch event as volunteers. Read the blog.
2. The Interceptor business model
Sietse van de Riet and Zachary Bailet share how they built a go-to-market strategy for The Ocean Cleanup’s river Interceptor. Their challenge: Achieving a broad and rapid rollout that enables systems to be installed in the 1000 most polluting rivers, in five years from scaleup. Read the blog.
3. The Plastic Journey: What happens with all that plastic?
Arlette Verdonk shares how the Tax team assists The Ocean Cleanup with its different projects from a tax perspective. Their challenge: Determining what the tax consequences are of each of the commercial initiatives from The Ocean Cleanup and to make sure that these activities are not frustrated by adversary tax consequences in EU and non-EU countries. Read the blog.
4. Hacking for The Ocean Cleanup
To improve the cyber security posture of the company, The Ocean Cleanup requested Deloitte to conduct a security assessment on its public website and the administrative website. The Deloitte Impact Foundation Hacking for Charity team, performed two web application security tests and recommended actions for remediation of the vulnerabilities found. Additionally, 6 phishing campaigns measured the awareness and organizational readiness of the Ocean Cleanup and its employees.
Steven Bink, Head of IT at The Ocean Cleanup: “The in-house IT organization of The Ocean Cleanup is strictly lean and mean, with most of our resources focused on developing engineering solutions for our mission. Hence we do not have all IT specialist roles fully covered, which was nicely compensated by Deloitte professionals during the Hacking for Charity event. On behalf of the full team at The Ocean Cleanup, I would like to express my appreciation for this extremely valuable donation of time and skills to help test our public website."
5. The Price Tag of Plastic Pollution
An increasing number of initiatives and studies have put the spotlight on the environmental damage caused by marine plastic pollution. However there is also a financial impact of plastic pollution which has not been discussed in detail yet. Kees Mackenbach and other Deloitte collegues developed a comprehensive model to calculate the global economic impact of plastic pollution, and the results are quite shocking.
Kees: 'Before starting the assessment, various international studies had already indicated the impact of plastic pollution on several sectors in specific countries (such as fishing and/or tourism in the EU). Over the course of 1-2 years, we collaborated with many experts from The Ocean Cleanup & Deloitte Global to assess & combine these studies, gather global data, and create a model that could give us an estimate of the total economic impact per country. It was a great experience to work with everyone at The Ocean Cleanup and Deloitte to provide this important, and first, comprehensive view of the economic impact of plastic pollution worldwide.'
Colleauges involved in this project:
- Writers of white paper: Vincent Viool, Jorg Schalekamp, Abhishek Gupta, en Laurens Petten
- Development of model: Kees Mackenbach, Sander Oudmaijer, Bob Groenhuijsen
- Visualisation: Bas Wagenmaker en Niels Tammes
Outlook upcoming projects
To get a little glimpse of upcoming projects we hereby introduce you to a few started projects. Our Digital Customer colleagues are currently optimizing Salesforce Pardot to manage the invite process around the launch of the ocean plastic product. Additionally, we are providing The Ocean Cleanup with GDPR and pension advice, and one more project we cannot yet disclose. All in all, it will be an exciting year!
The Ocean Cleanup
The Ocean Cleanup is a Dutch non-profit organization that develops advanced technologies to rid the world’s oceans of plastic. Founded in 2013 by Boyan Slat, The Ocean Cleanup conducts global research, builds scalable cleaning systems for oceans and rivers, and now employs approximately 95 engineers and researchers. The foundation is headquartered in Rotterdam, the Netherlands.
Complementary to its approach to solve the legacy problem of plastic in the ocean garbage patches by means of its passive floating waste collection systems, the organization developed the Interceptor technology to help prevent plastic garbage from entering the oceans via rivers. Interceptors are now deployed in Jakarta, Indonesia and Klang, Malaysia, with preparations ongoing for further deployments around the world.
For more information, please visit: theoceancleanup.com
Why does the Deloitte Impact Foundation exist? What is its purpose? How does it work? Read more here.
In this blog (1/5), Steffen Wijdemans and Niels Stol talk about their project for The Ocean Cleanup’s Interceptor campaign. They created an event management solution including the digital marketing journey and QR ticket scanning and even joined the launch event as volunteers.