Experience the power of visual data
Data USA builds visual narratives using public data
The US government offers nearly 200,000 data sets for public use, but many are out of reach and can be challenging to understand. That’s changed with Data USA, a platform that transforms public data into visual data and insights. A collaboration among Deloitte, MIT Media Lab’s Collective Learning Group, and Datawheel, Data USA combines publicly accessible US government data from a variety of statistical agencies and brings it to life in more than 2 million visualizations.
Transforming visual data into stories in seconds
Data USA provides tools that transform data into stories about America—its people, places, industries, occupations, skill sets, and educational institutions—in just seconds.
Spanning a wide range of topics—labor and job markets, higher education, regional demographics, health care, and transportation to name a few—Data USA is designed to enhance understanding, reveal patterns from visual data, and inform decision making.
The code is open source, and the platform is scalable. Usage and search patterns over time drive new features and areas of exploration.
Open data for accessible insights
In 2014, Deloitte, data analysis and visualization company Datawheel, and César Hidalgo, Professor at the MIT Media Lab and director, Collective Learning Group, joined forces to improve understanding of and access to US government data. The goal? To provide rich, accessible insights to inform decision-making at all levels.
Over the next year, they worked with a team of economists, data scientists, designers, researchers, and business leaders with input from policymakers, government officials, and everyday citizens to develop Data USA.
Launched in the spring of 2016, Data USA offers visual data that answers the everyday questions of citizens, businesses, and government. It delivered more than 1 million page views and 2.5 million sessions in its first year, with the majority of visitors coming from organic search.
Deloitte, the MIT Media Lab, and Datawheel continue to work together to enhance the site, adding new features and data sets for deeper perspective and analysis.
Deloitte and MIT Media Lab collaborate for innovation
As a member of the MIT Media Lab, Deloitte gains access to pre-eminent faculty and more than 400 cutting-edge projects across 26 lab areas. It offers us a springboard for innovative ideas and allows us to bring business challenges to the Lab and explore new technologies, products, services, and solutions.
In collaboration with the MIT Media Lab, Deloitte hosted an executive workshop exploring the future of the Internet of Things (IoT). Deloitte Consulting’s Chief Data Scientist Jim Guszcza recently interviewed MIT Media Lab Professor Sandy Pentland about artificial intelligence and human-computer collaboration.
Advancing the arc of conversation
Through Data USA, Deloitte can deliver tailored insights backed by hard data, advance the arc of conversations on these critical topics, and raise questions never thought of before. Deloitte views Data USA as a platform—not just a tool—to build upon through collaboration, adding data sets, and customizing as needed for clients. Data USA demonstrates that Deloitte can help clients in a world where data is open and free.
For more information, contact:
- Ann Perrin, Deloitte Services LP, Senior Manager, Data USA Project Leader
- Bill Eggers, Deloitte Services LP, Managing Director, Center for Government Insights
- César Hildago, MIT Media Lab professor, and director, Collective Learning Group
In the news
View the below links to see how Data USA is making news:
Data USA adds more than 7,300 profiles of higher education institutions to visualization platform
Press release Deloitte | April 23, 2018
A big data showcase wins a Webby
Strategic Finance | May 11, 2017
Data USA: 2017 Webby Award Winner in Government & Civil Innovation
Webby Awards | April 25, 2017
Website seeks to make government data easier to view and understand
The New York Times | April 4, 2016
Visualizing data that matters
Infoworld | April 4, 2016
The one-stop digital shop for digestible data on your city
The Atlantic CityLab | April 4, 2016
MIT’s new visualization tool is a goldmine for data nerds
The Next Web | April 4, 2016
Open data portal: A one-stop shop for federal government data?
Government Technology | April 4, 2016
Deloitte | April 4, 2016