Analysis

Connected vehicles enter the mainstream

Trends and strategic implications

Convergence between the automotive, communications, and technology industries is relatively new. While automakers typically developed vehicle technologies in a relatively closed manner and at a more deliberate pace that mirrored vehicle development cycles, mobile phone manufacturers focused on on-the-go communications and the ability to communicate in different locations. Given these dynamics, implications for automakers and new players in the automotive industry will grow in complexity as vehicle connectivity matures.

Connected vehicles enter the mainstream

The results of these consumer surveys, and several others measuring interest in vehicle connectivity, demonstrate how the “connected vehicle” industry continues to evolve and be impacted by a number of factors — including emerging technologies, consumer interests and demands, and connected service alternatives.

Connected vehicles enter the mainstream
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