Consumer-driven. Software-led.
The future of automotive mobility will be driven by consumers and
defined by software. Car buyers are now demanding tailored driving
experiences that deliver innovative, personalized, and
future-ready features. In short, they're buying into better by
seeking out experiences that deliver on what they value most. And
if your brand can’t deliver the innovation they seek, they could
move on to one that does.
Deloitte advises automotive manufacturers and suppliers on not
only understanding automotive software trends, tools, and
opportunities—we help you develop strategies and capabilities to
connect with your customers and get ahead of the competition.
"We have an opportunity to reshape the driving experience and how consumers interact with their vehicles."
Christopher Ahn, Deloitte US Connected Vehicle and Electrification Leader, Deloitte Consulting LLP
Consumer-driven. Software-led.
The future of automotive mobility will be driven by consumers
and defined by software. Car buyers are now demanding tailored
driving experiences that deliver innovative, personalized, and
future-ready features. In short, they're buying into better by
seeking out experiences that deliver on what they value most.
And if your brand can’t deliver the innovation they seek, they
could move on to one that does.
Deloitte advises automotive manufacturers and suppliers on not
only understanding automotive software trends, tools, and
opportunities—we help you develop strategies and capabilities to
connect with your customers and get ahead of the competition.
"We have an opportunity to reshape the driving experience and how consumers interact with their vehicles."
—Christopher Ahn, Deloitte US Connected Vehicle and Electrification Leader, Deloitte Consulting LLP
Mobility revolution
Accelerating the drive toward a more-sustainable automotive industry
BorgWarner shifts gears to electric vehicle propulsion and a clean, energy-efficient future.
Read the story
“Becoming a prominent player in the SDV arena is often recognized as a prerequisite for achieving competitive success.”
—Walid Negm, Managing Director, Deloitte Consulting LLP
Featured insights
The future of automotive mobility is software-led
Over the next 20 years, the factors that distinguish the leaders from the laggards in the automotive industry will likely largely depend on software-defined vehicles (SDV) capabilities.
Explore where software can take you
2024 Global Automotive Consumer Study
Explore the innovations that will have a major impact on the automotive industry in the year ahead.
View the study
“Software-enabled solutions—from telematics and data analytics to infotainment and vehicle feature subscriptions—are expected to unlock a variety of new revenue streams.”
Perspectives
The future of automotive mobility to 2035
Zero trust in the age of software-defined vehicles
2023 Automotive Supplier Study
Automotive Supplier Barometer
IndustryAdvantage™
Driving industry transformation forward
Deloitte IndustryAdvantage offers deep industry insights with cutting edge digital capabilities to position your automotive business for the future. Explore how we can help you face your commercial, product, and operations challenges and gain a competitive advantage.
Explore targeted transformation
In the news
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Test. Validate. Move the future forward.
Deloitte’s autonomous vehicle practice can help you accelerate the development of pioneering technology that’s safer, more sustainable, and more accessible for all.
Explore our AV practice
Generate your advantage with AI
Artificial intelligence can open the door to widespread opportunities for the automotive industry. Learn how our team help you tap into the power of AI to build new solutions, transform operations, and make more efficient decisions.
Explore our AI capabilities and insights
Our team
Lisa Walker
Vice Chair, US Automotive, Deloitte Consulting LLP
lisawalker@deloitte.com+1 312 486 3853
Stavros Stefanis
US Software Defined Vehicles Leader, Deloitte Consulting LLP
sstefanis@deloitte.com+1 603 674 7675
Christopher Ahn
US Connected Vehicle and Electrification Leader, Deloitte Consulting LLP
chriahn@deloitte.com+1 313 394 5080
Get in touch
Looking to explore the potential of software-defined vehicles? Let’s connect.