Defining trust

How do you describe trust?

Watch our next episode as leaders candidly share what trust means to them—and its relevance to business.

Play Episode 2

Play Episode 2

Defining trust

How do you describe trust?

Watch our next episode as leaders candidly share what trust means to them—and its relevance to business.

“Trust is a commitment. Trust is a non-negotiable.”

– Jason Girzadas, CEO, Deloitte US

When trust is working perfectly, no one talks about it. But without a clear definition—and a framework for measuring it—businesses can’t actively manage trust. In episode two, leaders define trust across a range of human values. While applying trust to each industry will vary, at Deloitte, we’ve worked with a wide spectrum of clients to make trust actionable.

If trust is so important, why aren’t more companies being proactive?

94%

of global boards believe building trust is important to the organization’s performance1

Only 19%

of professions have a C‑suite‑level leader to manage efforts2

<10%

have a chief trust officer2

1 Deloitte, The Chemistry of Trust, 2019.
2 Deloitte, Quantifying Customer Trust Webcast Poll, Sept. 2022.

Define trust for your organization

We’re helping our clients define and put trust into action in novel ways. Let’s have a conversation about deliberately infusing trust into your organization to yield value, protect assets, and drive success.

Trust charter

Align the enterprise to your vision and values, based on what matters most to your organization and your industry.

Trust assessment

Understand how trust is earned with your customers, team, and stakeholders, and benchmark it relative to your industry.

Trust office

Establish the required capabilities and organizational design to support a Trust Office or Trust & Safety function.

Trusted leadership lab

Develop competencies to foster trusted relationships.

Trust center

Establish the necessary capabilities, organizational design, and digital enablement of your trust program.

Digital trust

Help strengthen privacy and regulatory compliance.

Digital and trust forensics

Uncover and investigate fraud.

Trusted AI governance

Establish an enterprise-wide AI governance program, calibrate AI implementation risks, evaluate models, comply with regulations, and provide transparency.

Can you measure trust within your organization?

Explore how to manage this intangible—yet increasingly critical—key performance indicator.

Learn more

Jason Girzadas, CEO, Deloitte US

Trust is a non-negotiable for business. What does that mean at Deloitte?

Watch now

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