Key takeaways
Host: Don Fancher, principal, Deloitte Financial Advisory Services LLP
Presenters: Samantha Parish, Kate F. Graeff and Elena Kvochko
1 Overview CPE credit | Specialized Knowledge
Consumers expect organizations to do the right things and do them well. To more effectively compete in today’s environment, companies need to make trusted actions to build and protect the trust of their customers, but they need to know where to focus their efforts. We’ll discuss:
- Highlights from Deloitte’s recent analysis of B2B purchaser and consumer trust in US technology brands
- Key operating domains that move the needle for technology customers
- Ways to build “trust equity” to help improve performance, generate value, and build resilience
Dbriefs resources
