The emerging health tech marketplace

A look into the future reveals a world where care will be organized around the consumer, rather than around the institutions that drive our existing health care system.

Factors such as COVID-19, value-based care, data liquidity, consumer expectations, digital transformation, and virtual health are transforming health care and life sciences organizations and driving investments in health tech. The Future of Health^TM further reveals that, in the face of new demands from more educated consumers, increased competition from nontraditional players, greater transparency of pricing, and data exchange focused on standardizing clinical pathways, the migration from care to health to wellness is already unfolding.

These forces are varied and complex. With exponential increases in demands on capital and talent, they are too large to be solved by any one organization. Many health tech innovators are realizing that, in order to thrive in the future, new business models will be needed. One such model can be through platform-enabled ecosystems.

As health tech investments continue to grow at an unprecedented pace and health tech IPOs and large M&A deals are likely to accelerate, this third edition of our guide is aimed at supporting professionals in this industry by offering our perspective on the emerging health tech marketplace, identifying and providing guidance on the most difficult technical accounting issues, and presenting relevant research on health tech investment trends.