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Perspectives

Streamlining enterprise automation opportunity assessment and prioritization

Choose the right lane forward

Putting a structured automation assessment and prioritization process in place can enhance the success of your early automation deployments—a critical component to building a strong and successful automation program. Are you ready to choose the right lane forward?

Assessing opportunity and impact

Picture this: Your organization has decided that automation can deliver big benefits—and you’re the right person to make it happen. Your list of automation candidates is long, ideas coming from multiple parts of your organization, and each department is sure that their processes are the best place to start. But you will need to determine whether the proposed processes are a good “fit” for automation. Then you need to evaluate and prioritize the processes based on the value of the benefits and their ROI, providing evidence to support management and/or executive decisions. Where do you start?

Because your organization’s time is limited, you should focus automation efforts and investments on the opportunities with the highest potential for success and impact. Putting the right processes in place to identify, measure, and prioritize automation candidates is critical. And because the scale is important, you want to do it in a programmatic way.

What’s needed is a standardized approach and methodology that can help your organization evaluate and prioritize automation opportunities. With this approach in place, you’ll be able to quickly establish and utilize a defined set of criteria to determine which processes are good candidates for automation. You can evaluate those candidates to measure their potential benefits. And then you can prioritize—and justify—which processes to tackle first.

Here are three steps to help you choose the right direction:

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Find the fit

Not all processes are created equal, and good candidates share some common characteristics. When identifying opportunities for automation, look for processes that:


  • Require manual interaction with one or more IT systems or applications
  • Are repetitive
  • Occur with significant frequency
  • Include activities that are logic and rules based
  • Are prone to human error
  • Leverage structured data and formats
  • Could be performed after-hours
  • Are time-consuming to perform
  • Measuring suitability of processes for automation up front can enable you to filter out processes that aren’t a good fit and focus your efforts on the processes that may return the best value.

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    Qualify the opportunities

    Once you have identified the processes that are good candidates for automation, it’s time to qualify and evaluate individual opportunities. You can do that by assessing the relative value to be achieved from automating the process against the complexity of building the automated process.


    On the complexity scale, be sure to get your arms around the scope, size, and variability of each process, developing a view of how the process is performed and the logic required for all decision points. Depending on the situation, you may also need to take into account more qualitative considerations related to the “fit” of the process for automation, such as whether the automation can be deployed in the current operating model and the functional owner’s readiness to deploy and own the automated process.


    On the value scale, begin with a heavy focus on measuring time savings—determining how much time is spent performing the process today and how much of that time could be captured through automation. It is important, however, for the analysis to take into account several other factors, both quantitative and qualitative. These factors may include the potential for future cost avoidance, reduction of error rates and risk, and overall process efficiency gains (particularly in processes with multiple handoffs).


    Once the analysis is complete, you can compare automation opportunities based on their relative value and complexity. Then you can zero in on the highest-priority candidate processes—the ones that can provide the greatest potential return on your investment and shortest payback period.

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    Dig into the details

    By now, you’ll have selected good automation candidates and established a foundational view of their complexity versus value. But your list of high-priority candidates is still too large, and your department heads are pushing hard to make their processes first in line. Now is the time to move from soft qualification criteria to detailed prioritization parameters—quantifying complexity versus value at a more granular level and providing the data needed to justify your prioritization.


    Keep in mind that determining value is not just about quantifiable cost savings. During this phase, you may want to consider a scoring system that takes into account several qualitative measures of success as well, including:


  • Increased process performance and accuracy
  • Process scalability
  • Improved data quality and consistency
  • Enhanced governance, control, and standardization
  • Increased employee engagement and morale
  • Having a detailed measurement of priority can result in deeper commitment to the success and scale of the process to be automated, collective agreement on priorities and proposed outcomes, and ultimately higher returns on your automation investments. And—because decisions can be justified and quantified—it can also help you build organizational harmony.

    Putting the machine in motion

    To scale automation, you must build a “machine”—a standardized and repeatable approach to assessing, analyzing, and prioritizing automation opportunities across the enterprise. If you don’t have this approach nailed down (or if you’re creating or re-creating it on the fly), you’re fighting an uphill battle. Not only will it be difficult to determine which processes are a good fit for automation and estimate what the return will be, it can also take a significant amount of time and erode your return on automation spending.

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    Case Study

    Snapshot of success: Fortune 500 company

    A large Fortune 500 organization was looking to gain an advantage in a very competitive industry and decided to explore automation to improve margins and focus more of their workforce on strategic initiatives. The organization’s team began by executing on a set of strategic pilots and quickly identified a large number of automation candidates, across numerous business units. Although there was pressure to “get started,” the newly appointed chief technology officer (CTO) resisted this urge based on past experience with piloting automation technologies. The CTO had experienced internal friction around where to start, as well as disappointment as the processes chosen for a pilot, did not result in significant return on investment (ROI), which put the entire automation program in question.

    Not wanting to repeat that experience, the team decided that it shouldn’t simply move forward with whatever automation candidates were on the table. Instead, the team took the time and effort to develop a programmatic approach to identify, measure, and prioritize candidates based on the organization’s long-term business strategy. Working with Deloitte Risk and Financial Advisory, the team first developed guidelines around what qualifies as a good candidate for automation as well as a methodology for measuring complexity vs. value. Then, the team then engaged a cross-section of people from business, IT, risk, and strategy to align on these methodologies and to bring in the qualitative measures of success unique to the organization.

    The result
    By aligning the company around methodologies for measuring and prioritizing automation candidates, the team was able to avoid internal friction around the pilot choices. And, by applying those methods to the candidates on the table, the team was able to pilot automation that resulted in true value to the organization. In the end, the team not only delivered a winning set of pilots, it set their organization up for automation at scale and continued success.

    The bottom line

    Putting a structured automation assessment and prioritization process in place can enhance the success of your early automation deployments—a critical component to building a strong and successful automation program. It can also provide a road map for you to expand and accelerate automation across the enterprise. In the long term, organizations that use this approach should be better positioned to leverage automation to create disruption and achieve transformative change—providing a significant advantage in an increasingly competitive market.

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    By focusing on the organizational, operational, and governance readiness aspects of automation—up front—executives can significantly increase the speed and scale of their automation projects.

    As the competitive advantages of automation continue to expand, and the use of automation technologies becomes more common, the need for organizations to accelerate their automation programs and quickly move to scale becomes more urgent. It’s time to move into the fast lane:

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    Let's talk

    Valeriy Dokshukin
    Partner | Digital Risk Management Solutions Leader
    Deloitte Risk and Financial Advisory
    Deloitte & Touche LLP
    vdokshukin@deloitte.com

    Michael Koppelmann
    Senior Manager
    Deloitte Risk and Financial Advisory
    Deloitte & Touche LLP
    mkoppelmann@deloitte.com

    AJ Maxwell
    Senior Manager
    Deloitte Risk and Financial Advisory
    Deloitte & Touche LLP
    amaxwell@deloitte.com

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