Bonny Smith

Bonny brings broad experience across the Retail and Consumer Products value chain, having lived on “both sides of the equation,” with experiences as a Retail merchant and store operator as well as CP brand marketing. She focuses on the complex interactions between retail buyers, CP manufacturers and consumers. Bonny has deep experience leading large-scale digital and technology-enabled transformations both across North America (US and Canada) and globally.

Bonny effectively leverages her breadth of industry experiences to adapt quickly to new organizations and business challenges. She applies well-honed analytics to derive actionable insights, while possessing the finesse necessary to usher organizational change.

Bonny is the solution owner for ConnectREV, Deloitte’s holistic analytics platform for Retail and Consumer Products designed to deliver end-to-end analytics, commercial planning, consumer engagement, and retail in-store digital enablement capabilities. She also leads the ConnectedSelling platform, which addresses end-to-end Commercial Planning and Execution.