Perspectives
Marketing’s role in commercial recovery
Implementing recovery situation rooms
Recovering from COVID can require marketing-led commercial innovation. A recovery situation room can make that happen.
Paul is a managing director at Deloitte Consulting LLP, with a focus on helping companies design and build the capabilities they need to drive growth. He has particular experience in improving the strategic impact and organizational effectiveness of marketing and other customer-facing functions, especially in complex global organizations.
Perspectives
Perspectives