Deloitte's Brian Campbell on the what, why, and how of industry clouds

Deloitte’s IndustryAdvantage™ Leader, Brian Campbell goes deep on industry clouds

In this Knowledge Short, Deloitte’s IndustryAdvantage^™ Leader, Brian Campbell takes a deep dive into industry clouds. He gives a short definition of what they are, who they’re for, and how they work, and he takes a high-level look at the significant market and vendor trends. Next, Brian discusses how organizations can be successful in deploying industry clouds and the challenges and benefits they should expect. Finally, he looks forward to predict where the industry cloud movement is headed.

"[Industry clouds] don't just take the industry standard but customize it in a way to create a unique set of differentiation or unique experience for your customers, suppliers, employees, or other stakeholders."

Brian Campbell is a principal in Deloitte Consulting’s Strategy practice. He is the Deloitte IndustryAdvantageTM leader, helping clients to adapt to disrupt and implement changes by delivering custom solutions that transform their business in an efficient, value-added way.

Get what's next for cloud with industry cloud solutions

Industry clouds are trending right now, and rightly so. Their composable nature helps companies develop industry-specific solutions that enable them to get a competitive edge, and possibly get higher ROI on cloud investments.

Industry cloud benefits and challenges

Industry clouds are popular, and their use is growing. They provide tangible benefits to help organizations accelerate innovation and engineer advantage.