Baris is the Global Leader of Deloitte’s AI Practice for the Technology, Media & Entertainment, and Telecom (TMT) industries. He is recognized as a thought leader, frequently contributing as a writer and speaker at industry forums, publications, and events. His insightful contributions have shaped discourse on the evolution of AI and its transformative impact on business, technology, and culture.
With over 20 years of experience, Baris has successfully guided C-suite executives in transforming their operations through data-driven strategies and intelligent technology investments that enhance business value. He has led numerous complex programs aimed at maximizing technology asset returns, monetizing data, and scaling AI capabilities.
Currently, Baris focuses on unlocking the potential of AI in the TMT industry, developing deep insights into the sector and understanding the emerging AI vendor ecosystem and opportunities for value creation and monetization.
Before joining Deloitte, Baris worked in the wireless communications industry for more than a decade, taking on various leadership roles in research & development, operations, and sales. He has advised clients and managed projects on a global scale.
