Healthcare joins the cloud-powered digital revolution has been saved
Healthcare joins the cloud-powered digital revolution
Part of the Architecting the Cloud podcast series
Healthcare has joined the cloud-powered digital revolution. Providers are leveraging digital technology to offer personalized experiences to patients. Security will be key to ongoing success, though.
The future of healthcare is digital, and it's cloud-powered
Healthcare has often lagged behind the digital revolution. That's changing. Powered by cloud, new technologies have emerged to enable healthcare providers to offer more, and improved, digital experiences to patients. These first steps will pave the path to a future where personalized digital interactions—perhaps augmented by virtual reality technology—become the norm. However, privacy and building patient trust are critical challenges that providers must continually address.
Behavioral metrics are going to help you better understand where that specific individual is in their personal journey with you so that you can then use that data to personalize the experience.
Tom Swanson is Head of Industry Strategy & Marketing—Health & Life Sciences at Adobe. He has 20-plus years of experience in digital ecosystems, and is a healthcare expert, digital evangelist, change agent, sales enabler, marketing technologist, techno translator, and team builder.
Mike Church is a Managing Director at Deloitte Digital focusing on life sciences, technology, and hospitality. He has 25 years of experience in delivering sales, marketing, and digital transformation solutions.
Digital transformation requires more than technology. Companies must also focus on improving their customers' experience and making sure that their digital ecosystem is secure.
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