Leveling up cloud software with hyperscaler partnerships

Part of the For Cloud Professionals podcast series

Partnering with a hyperscaler can be game-changing for cloud software developers, but such partnerships don't simply materialize. Instead, it takes cultural changes and relationship building to find a situation that benefits both parties.

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How cloud software goes global via hyperscaler partnerships

Ever wonder how cloud software developers get those lucrative partnerships with cloud hyperscalers? In this episode, David Linthicum talks with 13three founder Jeff Aden about how 13three helps cloud software vendors begin, or accelerate, their partnerships with major hyperscalers such as AWS to take their software global. Jeff’s view is that success takes the right tools and culture, but it also takes a cloud-native mindset and an understanding that change is the only constant in the market.


Successful technology organizations, no matter how big they are, have to work and play well together with others in their ecosystem to get their technology promoted.

Jeff Aden is the founder and managing director of 13three. He brings decades of experience in building one of the most accomplished and recognized cloud-native companies to date.



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Cloud, in context

Cloud is more than technology. It’s about making cloud work for your business. Our hosts, David Linthicum and Mike Kavis, deliver their unique perspectives around the technology, business, and culture of cloud to help you achieve your cloud goals. Topics range from an enterprise-level, strategic look at cloud to practical information on the people, processes, and technology that can make cloud work better for your organization.

David is a top cloud influencer and author of 13 books plus thousands of articles on cloud. Mike is the author of two books, including the recently published Accelerating Cloud Adoption, and won the 2010 AWS Global Startup Challenge. They know cloud. Listen to the Deloitte On Cloud podcast to get the information you need to achieve your possible with cloud.

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