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Increasing diversity in media and entertainment
How to rewrite the script on equity in the industry
Media and entertainment plays a key role in shaping how people view the world, which is why inclusive representation in the industry is so critical—both in front of the screen and behind the camera. Tune in to this episode of User Friendly, as we discuss the importance of increasing diversity in the media and entertainment industry.
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“Sometimes I think you have to go small to go big. And I think that a lot of our strategies involve going for the thing with the most massive reach. And the most massive reach is not always the thing that hits the most people.”
—Ellene Miles
How can industry executives rewrite the script on equity in media and entertainment? In this episode, Ellene Miles, senior vice president of Global Intersectional Marketing at Sony Pictures Entertainment, and Deloitte Managing Director Wenny Katzenstein join host Hanish Patel to explore that very question. They discuss the importance of representation on screen, intersectional marketing strategies, and how organizations can create more equitable workplaces.
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