Increasing diversity in media and entertainment

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“Sometimes I think you have to go small to go big. And I think that a lot of our strategies involve going for the thing with the most massive reach. And the most massive reach is not always the thing that hits the most people.”

—Ellene Miles

How can industry executives rewrite the script on equity in media and entertainment? In this episode, Ellene Miles, senior vice president of Global Intersectional Marketing at Sony Pictures Entertainment, and Deloitte Managing Director Wenny Katzenstein join host Hanish Patel to explore that very question. They discuss the importance of representation on screen, intersectional marketing strategies, and how organizations can create more equitable workplaces.