Women's National Basketball Association
As a proud sponsor and trusted advisor, Deloitte teams up with the WNBA to drive business progress beyond the court.
Deloitte and the WNBA: Elevating the business behind the game
The WNBA is all about excitement, talent, and showcasing some of the world's best basketball players. But it doesn't stop there. The league is committed to creating an unforgettable experience for fans and enhancing the future of the game. By combining our industry knowledge with emerging technologies and innovative strategies—Deloitte is helping the league grow, engage with more fans, and transform its business operation to elevate the game.
The WNBA App built by Deloitte delivers MVP-worthy stats
Deloitte helped the WNBA enhance its digital fan engagement strategy and transform its mobile app. This next-generation digital experience has driven measurable impact for the league with engagement skyrocketing since 2022. More than just padding the stat sheet, the app's engagement shows how bringing fans closer to the game they love is a solid business game plan.
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1,467%
Increase in app downloads since 2022
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498%
Growth in monthly active users since 2022
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404%
Increase in League Pass subscriptions for in-app streaming since 2022
The playbook for business transformation
Amid record-breaking game attendance and viewership, the WNBA and the players are showcasing amazing on-court play. Off the court, the WNBA turns to Deloitte as a trusted advisor to help strengthen performance and elevate its business.
Scoring with business intelligence
To help engage fans in new ways, we brought together market research, data, and strategy.
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Building a winning vision
To help the WNBA shape and define its vision, we brought together insights, strategy, and our cross-industry experience.
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Game time at its best
To elevate the league’s broadcast quality, we brought together analysis, technology, and our cross-industry experience.
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