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Perspectives

Flashpoints: Emerging trends in technology, media, and telecommunications

Insights ignited

In the evolving technology, media, and telecommunications industries, new trends and possibilities emerge so quickly that it's sometimes difficult for business executives to keep pace. Flashpoints is your tool for gaining the context you need to make sense of these critical industry developments—as they emerge.

Emerging telecom networking technologies

Flashpoint edition 15: New considerations for communications service providers

How can you prepare for a shift in communications networking architecture? Take a closer look at the key points to keep in mind about software-defined networks and network function virtualization.

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Flexible consumption business capabilities

Flashpoint edition 14: Six capabilities to consider

​Does your company have the capabilities, skills, and knowledge needed to support consumption-based models in an as-a-service economy? Explore our third, in a series of five, flashpoints on flexible consumption models.

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Small cells, big changes

Flashpoint edition 13: Navigating a new environment, maintaining momentum

By 2019 global demand for outdoor small cell solutions is expected to grow by a factor of six, opening big opportunities for small cell technology. How will you capitalize on these changes while setting up your organization for success?

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Changes to lease accounting standards

Flashpoint edition 12: Exploring the impact beyond the balance sheet

New lease accounting standards are expected to provide investors and other stakeholders with a more transparent view of a company’s financial picture. But for the technology, media, and telecommunications (TMT) industry, in particular, the projected effort to prepare for these changes will be significant. In this Flashpoint we take a look at some key issues surrounding the new lease accounting standard.

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Flexible consumption business models

Flashpoint edition 11: Driving growth through the right pay-per-use business models

​Flexible consumption calls for an entirely new business model that changes how products and services are sold and to whom. But before companies can transition to a pay-per-use model, they must understand their current business model from every angle–from their product portfolio to how they realize revenue. Companies need detailed answers to four important questions to determine how their future consumption-based business model will address customer requirements and market shifts.

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Mobile virtual network operators

Flashpoint edition 10: Evolving digital realm offers new life for an old model

A dramatically different MVNO world is emerging—moving in parallel to the Internet of Things (IoT), enabled by evolving business models, and driven by a hyperconnected digital world. Despite uncertainties that still remain, the need for strategy and innovation, as well as the necessity to evolve, remain clear. Developing strategies to help meet business goals in the midst of an MVNO revolution brings big questions and requires a thorough understanding of the current landscape. Find out what MVNOs should keep in mind as they chart this new course.

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Software asset management

Flashpoint edition 9: Getting smart about a new engine for IT business value

Enterprise software licensing and maintenance spending can take up almost a quarter of a company’s information technology (IT) budget, yet many IT leaders do not have a clear view of their software asset picture. A lack of knowledge around owned license quantities and the extent of software deployment could put many enterprises at risk. Learn how investing in a software asset management program can optimize IT costs and limit the risks associated with software ownership and use.

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The digital advertising ecosystem

Flashpoint edition 8: Overcoming new barriers to achieve better results

As the story of digital advertising continues to unfold, advertising fraud is a significant concern. Many organizations can struggle to respond effectively to the changing digital landscape where ad visits from unwelcome bots are exaggerating the data and inflating prices for advertisers, and where consumers are installing ad-blocking extensions to their web browsers that can prevent the display of digital ads altogether. Explore the key issues stakeholders need to consider to deliver meaningful results amid the current ecosystem.

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The new revenue recognition accounting standard

Flashpoint edition 7: Understanding the cross-organizational impacts

The latest accounting standards are shifting the way technology, media, and entertainment, and telecommunications (TMT) companies recognize revenue. While in the past, changes like these primarily impacted finance departments, the new accounting standard also means big changes for strategy, information technology, human resources, sales and marketing, and tax. Explore why all areas of TMT companies should consider the new revenue recognition guidance and why creating a revenue recognition transformation strategy is critical.

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Flexible consumption business strategies

Flashpoint edition 6: What strategy will get you where you need to be?

In an era of business model disruption, perhaps one of the most profound developments in the technology, media, and telecommunications world is the shift away from a model based on outright purchase or licensing to one based on consumption. But moving to a flexible consumption model is not for the faint of heart. It calls for sound strategy and a fundamentally different way of doing business. Explore the four paths that companies have typically taken to transition or expand to consumption-based models.

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