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Click and connect: Effective marketing in a digital-first world

Effective digital marketing requires more than shifting advertising dollars and measuring page views. How can new approaches to digital and traditional delivery channels help consumer packaged goods companies reach consumers? Participants will learn ways to drive brand equity, share, and marketing ROI in an increasingly digital world.

November 9
11 a.m. ET | 16:00 GMT
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Webcasts are archived for 180 days after the live broadcast. CPE credit is not available for viewing archived programs

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